#SmartWomen: Women’s Month
The objective is to produce a video to be the centerpiece of the women’s month campaign. It feature existing Smart Communications ambassadors and key opinion leaders athlete & host Gretchen Ho, Beauty Queen & actress Katarina Rodriguez, girl boss Martine Cajucom-Ho, and Tae Kwon Do jin Pauline Lopez.
Intertwined are stock footage of SEA games gold medalist, Hidilyn Diaz, and SEA games e-sport athelete Jia Dee.
The video presents the stereotypes thrown at these women. It shows how they all chose to rise above these hurtful words.
Project Details
| Producer | MSocial, Inc. |
| Creative Direction | Raj Bay |
| Direction & DOP | Miguel Gonzales |
| 2nd Camera | Christian Somera |
| Words & Content | Keem Alcala & Raj Bay |
| Channel | Digital |
| Date | 2020 |
| Scope | Video Production |
Project Objectives
The objective is to produce a video as the centerpiece of women’s month campaign. It features different women, attached sterotypes and how they choose stand up.
Project Execution
- Video Production
- Pre to Post Production
- Video content & words
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