COVERGIRL Content
2015, the New York beauty brand, COVERGIRL, wanted to amplify its presence in the Philippines through the digital channels.
The objective is to setup a strong Facebook and Instagram community with visuals that are on-point, attention-grabbing, and glossy.
Project Details
| Producer | MSocial, Inc. |
| Strategy | Raj Bay |
| Creative Direction | Rocky Zaragoza |
| Client | COVERGIRL PH Rustan Marketing |
| Channel | Social Media |
| Date | 2015 |
| Scope | Content & Community |
Project Objectives
The objective is to setup a strong Facebook and Instagram community and develop visuals that are on-point, attention-grabbing, and glossy.
Project Execution
- Creative & Content strategy
- Content Production
- Production of materials
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